‘The Social Network’- Facebook ‘Like’

facebook-likeOk, everyone has written about it but we don’t like to be left out, so here is our ten pence.

I was brave enough to venture out on a Saturday night and go and see the eagerly awaited Facebook film ‘The Social Network’.  The reason for seeing it a little later was because I genuinely thought it would be rubbish, I only went to prove this theory to a friend who was singing the film’s praises.

So, settled amongst the hordes of children who had also chosen this particular Saturday night to see the film, I prepared for a nice two hour nap.  I would love to now use this opportunity to slate the film and give you something new and interesting to read, but I can’t.  I thought it was brilliant.

I know it must be boring to listen to yet another person wittering on about how good the film is but unfortunately it is true.  Directed by David Fincher, who was responsible for the impossibly cool Fight Club, and adapted by Aaron Sorkin from the book ‘The Accidental Billionaires’, the film secured itself a head start from the beginning.  Although the directing is top notch, it’s the script that makes the film the right side of acceptable.  Sorkin is responsible for the consistently brilliant ‘West Wing’ and was even asked by Steven Spielberg to polish the script for ‘Schindlers List’; supreme credentials indeed.

Sorkin took a subject that could easily be trivial and gave it an air of respectable coolness.  Having not read the book, I couldn’t say how true to life the events are, and knowing Hollywood I doubt events are word for word.  However, standing alone as a film it presses all the right buttons.

Sorkin and Fincher managed to avoid the common pitfalls of biographical tales, such as shoehorning every detail into an hour and a half.  The result is usually something that zips through, grating the same airtime to the interesting events as to the boring ones and never spending much time in any location.  Sorkin overcame this by basing the film in one place and stylishly using flashbacks to keep the plot chugging along.

All in all, the characters, the pace and the stroke-of-genius sub plots (one of the co-founders of Facebook has to deal with a jealous ex, the first of many worldwide ‘Why does your Facebook status say single?’ conversations …) get it right and have provided us all with one of the best films of the year.

Sam Allen

A strategic thinker who ensures that Zeta and all of our clients keep striving forward. A marketing expert addicted to all things digital.