All New iOS & Android Product Catalogue App
Mouser Electronics is a worldwide leading authorised distributor of semiconductors and electronic components for over 500 industry leading suppliers.
Mouser asked Zeta to create Android and iOS apps that provide new product information and 'part search' function.
The app also had to resolve the issues that their existing iOS app faced, including poor user experience, inability to create 'favourite products', and a dependency on the web view for product information.
There was little reason for anyone to download the existing iOS app, which was reflected in its poor App Store rating
Zeta overhauled the design to create native Android and iOS apps with simple usability and a great user experience.
The apps improved upon the existing app by removing the web views and creating a fully native product catalogue app, including functionality such as favouriting parts, barcode scanner, part search and the ability to share to your friends
10%month-on-month growth in app interaction
6 minaverage session duration
Zeta work efficiently with Mouser's American team, ensuring regular meetings take place despite the different time zones. To further this cause, we have now installed a Microsoft Hub allowing constant, live feed communications with the American offices.
We are now responding to feedback and user reviews from the thousands of app users. Using this quantitative and qualitative research information, we are creating focused solutions such as the addition of advanced search filters and shopping cart options.