Responsive Web Design
Where are your customers when they're using your website? In your mind's eye, are they sitting at a desk or on the train when they discover your brand? The staggering growth in mobile usage means you can no longer assume that your website will be viewed on a desktop browser. In fact, in a year's time, a greater percentage of visits to your site will be made via mobile than a desktop computer - making responsive web design an absolute must. If you have ever tried to access a website on a mobile or tablet device and been frustrated by broken or unloadable content, this is how your customers will experience your brand without responsive website design.
Zeta's responsive design approach means that your website or bespoke application will give users the best possible experience on their chosen device. The result? Higher conversions, stronger brand loyalty and the ability to capture new customers whilst they are on the move. This approach also keeps your development costs much lower than if you were to design bespoke sites for each device.
Giving your customers an optimised user experience makes it easy for them to read and navigate with a minimum of resizing, pinching, and scrolling. It also shows your brand to its best advantage and makes your website future proof.
Responsive website increases sales enquiries by 162%
The Benson Group is one of the UK’s leading packaging manufacturers, delivering major projects for clients including Waitrose, Tesco, Asda, Morrisons, Dr Oetker and Willie’s Chocolates.
Responsive website increases conversion rate by 12%
Zeta built a stunning new website for Maxatec which has been an immediate hit with mobile visitors: the average time to complete a task has been reduced by 50% and the goal conversion rate is up by 12%.