Rocket Fuel for Your Ideas
Mindjet is a globally renowned software company, with products used by huge names including NASA, HSBC and Nokia. What better way to attract new customers than show the world how their technology helped put astronauts into orbit?
The “Rocket Fuel for Your Ideas” campaign consisted of a creative landing page and targeted display ads. The campaign achieved a 21.34% conversion rate and a cost per download 60% less than the client objective.