One way to set yourself apart from the competition is to establish your business as a voice of authority online. By providing content, such as informative and interesting articles and regular blog posts about topics relevant to your sector and brand you will reach a much wider audience.
We invest time in clarifying and getting to know your company objectives.
We help you work out who you should be targeting, to help the right people find you.
The Zeta team will establish which content marketing method is right for your business.
The key to a successful content marketing campaign is organisation and regularity.
Your content marketing should be at the forefront of innovation and react to events.
Great content is nothing without great promotion. If no one sees it, is it even there?
Case Study: Graphic Packaging International
Take a look at our Content Marketing Success Story
Graphic Packaging International is a long standing client of ours, and have been with us since 2006. We have created online strategies looking at all areas of the the web which have boosted their enquiries year on year. Our strategies have helped Graphic Packaging International dominate the packaging industry and surpass their competitors online, through clever SEO management, creative content marketing and a fully responsive website.
Our Content Marketing Approach
And in our clients words:
The ‘Mindjet Gets you Home on Time’ campaign has exceeded Mindjet’s expectations in terms of the cost per lead and volume of leads delivered. The campaign concept and creative delivered by Zeta was unique and quirky and really encapsulated Mindjet’s fun brand and ethos.