A little overview
Mouser created a series of high-quality YouTube videos regarding space exploration, home automation, and driverless cars. They asked Zeta to manage their video SEO to ensure that their videos were accessible and reach the right audience.
• Video SEO
• Content Marketing
• YouTube Optimisation
What we did
Zeta performed SEO by targeting specific key phrases for each video in the series. The strategy focused on targeting key phrases and optimising titles and descriptions to help the videos be found in Google Web Search.
For 15 targeted keyphrases, we had video results ranking on page one of Google web search. The videos also appeared on the first page of Google video search for 40 different keyphrases. In total, the YouTube videos amassed millions of views.